Contact

MarketSoul s. r. o.

ID: 047 14 121

HQ: tř. Tomáše Bati 269
760 01 Zlín

SP. ZN.: C 91516 maintained by
Regional Court in Brno

+420 733 624 061
zeptejse@marketsoul.cz

E-shop
Development

E-shop Development

E-shop
Development

Custom e-shops
and template-based solutions that increase your brand visibility

Looking for a custom e-shop?
Or is a template-based solution enough?

WooCommerce E-shop

Do you already have a WordPress website and want to upgrade it into an e-shop? Or are you looking for a fully customizable, scalable, and reliable online store with web features and easy administration? We can deliver all of that. WooCommerce is the ideal solution. It gives you a fully functional e-shop tailored to your needs — both visually and technically. It also allows integration with various ERP, CRM, and payment systems.

With PWA (Progressive Web Apps) integration, your e-shop can behave more like a native mobile app, improving offline accessibility, speed, and overall user experience. We also use a Headless WordPress approach, separating the front-end (what users see) from the back-end (where data is processed). This allows us to leverage modern, high-performance technologies like React or Angular. The result is faster load times and a significantly better user experience — essential for any e-commerce project.

Shoptet
E-shop

Not focused on custom design and need to launch quickly and cost-effectively — even with a large number of products? A Shoptet template-based e-shop is a great solution.
We help you choose the right template, select the optimal pricing plan with all required features, and handle the full setup and content population. You simply focus on your products and sales.

At the same time, we can customize Shoptet templates to a certain extent. Using HTML, we can adjust key parts of the design, and our designers will create banners that elevate the look and align the e-shop with your brand.

Upgates
E-shop

Looking for a flexible and cost-effective solution for your new e-shop? Upgates is a strong choice.
Compared to Shoptet, it offers greater design flexibility — our designers can tailor the look to your exact needs. It also provides more flexible functionality, allowing you to create a truly unique e-shop. Unlike Shoptet’s fixed monthly pricing, Upgates pricing is based on the number of products. This makes it ideal for smaller e-shops with limited assortments.

The platform also supports a wide range of extensions — from accounting and warehouse systems to marketing tools. Integrations via API, CSV, and XML are standard, along with product comparison platforms, advanced SEO, responsive design, and more. If you plan to expand internationally, Upgates allows language versions on separate domains — something Shoptet does not support.

How can we turn your
e-shop into a powerful sales tool?

1
1Consult your marketing and business plan with us

Are you starting in e-commerce and don’t want to shoot blindly in all directions? Or do you already have an established business and are looking for ways to increase online sales? Sit down with us for a coffee and let’s talk about your strategy, goals, and how to achieve them. It won’t cost you anything — and you’ll walk away with clear next steps. No empty talk. We’ll tell you openly what to do, what it will cost, and what it will bring.

2
2E-shop UX analysis & conversion tracking

Yes, design matters — but we focus heavily on analytics, which is often overlooked. We track customer behavior, purchase data, and user journeys in detail. Through analysis, you gain a deeper understanding of your customers, define target groups more precisely, and optimize your products, services, and communication. We also focus on usability, page speed, and SEO performance.

3
3PPC campaigns & product comparison platforms

More channels don’t always mean better results. We focus on the channels that actually deliver.
Through search advertising and display campaigns across Google, Seznam, Facebook, Instagram, and LinkedIn, we bring relevant traffic to your e-shop. After acquisition, we focus on remarketing, added value, and customer retention. With smart email marketing, content, and social media, you stay connected with your customers and open opportunities for upselling and cross-selling. We optimize the entire journey — from first click to post-purchase — as one connected system.

4
4Product photography & promo video production

High-quality visuals are essential. You can have great copy, competitive pricing, and strong product specs — but if your visuals don’t capture attention, you’ll always be one step behind. Our team of photographers and videographers makes sure your products look irresistible. Lighting, styling, concept, and execution — we handle it all. You can rely on us for professional product photography, company shoots (production, offices, teams), commercial videos, product videos, animated content, tutorials, and other audiovisual assets that support both your brand and your revenue.

Why launch your e-shop
as soon as possible?

In the Czech Republic alone, there are currently over 63,000 e-shops, contributing to 13.5% of total retail turnover (with 18% year-on-year growth). Not only is the competition strong, but the overall level of e-commerce is already highly advanced. Give your customers a seamless shopping experience and top-level service. We’ll guide you on your own path toward becoming a strong brand — one that customers keep coming back to.

Template-based vs. custom e-shop pricing

We always adapt to your goals and possibilities. An e-shop can be built with a lower budget, leaving more room for marketing and promotion. On the other hand, if you sell premium or high-value products, it’s worth considering a higher investment into a custom-designed e-shop that attracts and converts demanding customers.

Template-based e-shop
Do you have 1,000+ products and multiple categories? Is a solid template design with full functionality enough?
Shoptet e-shop

from 39,900 CZK

+ subcription fee
Package equipment
  • Suitable for a large number of products and categories
  • Advanced product filtering and categorization
  • Basic Shoptet templates to choose from
  • Wide range of add-ons (included or paid)
  • Monthly pricing based on products and add-ons
  • Full Shoptet setup and configuration
  • 10 hours of graphic work for e-shop banners
  • Product import (CSV/XML)
  • Payment gateway integration
  • Shipping integration
  • Limited design customization
  • Limited code customization
Template-based e-shop
Don’t like Shoptet templates? Need more flexibility and built-in features?
Upgates e-shop

from 45,900 CZK

+ subscription fee
Package equipment
  • Suitable for a large number of products and categories
  • Advanced product filtering and categorization
  • Wider template selection with more customization options
  • All core features included without extra fees
  • Pricing based on number of products (not features)
  • Full setup and configuration
  • 10 hours of graphic work for e-shop banners
  • Product import (CSV/XML)
  • Payment gateway integration
  • Shipping integration
  • Design customization via visual editor
Custom e-shop
Do you sell unique or premium products that deserve custom design and features?
WordPress + WooCommerce e-shop

from 180,990 CZK

Package equipment
  • Open-source solutionWordPress + Woocommerce
  • Custom design of all pages
  • Custom feature development
  • Tailored structure, categories, and product filters
  • 2D / 3D product configurators
  • Unlimited customization options
  • Payment gateway integration
  • Shipping integration
  • Product photography
  • Promo video production
  • 360° virtual showroom
  • Copywriting and content creation
  • ERP / CRM / accounting integrations
  • B2B section
  • and much more…
Kontaktujte nás
Contact us

Ready to take your online business further?

MarketSoul s.r.o.
Contact us

Ready to take your online business further?

Contact us

Do you want your
brand to be seen?

Write us. We are here to help breathe life into your brand and achieve your marketing goals