Social-first & marketing visual production
Easy práce
& Životopisy
Social-first & marketing visual production
What we love about Easy-práce.cz a Životopisy.cz is simple — they do something that truly matters: helping people navigate one of the most challenging moments in life — finding a job.
Easy-práce.cz offers a wide range of job opportunities in a clear, filterable format, where people can quickly find what they’re looking for. And Zivotopisy.cz is truly unique — it allows users to create a professional CV for free in just a few minutes. At the same time, they get added to a candidate database, where companies can reach out to them automatically.
No one else in the Czech market does this. And that’s exactly why we chose to be part of it.
Simple. Clear. Effortless.
We started with a solid strategic foundation — brand personality, values, positioning, archetype, tone of voice, and target audiences. That gave the entire project a strong base and a clear direction. Then we designed a new social visual identity: posts, stories, carousels, icons… Built to be modern, clean, trustworthy, and memorable.
Video production that brought the brand to life
Once the visual identity was in place, we moved into video. We started with animations, then shifted to real footage, gradually creating a corporate video and later fast-paced Reels/Shorts that deliver the strongest performance.
Then we introduced UGC content. nd that was a game changer. People connect with content that feels real — not like advertising.
PPC, banners & expansion across channels
As the brand grew, we scaled the communication. We added:
- HTML banners and display PPC
- Optimized social media campaigns
- TikTok and short educational formats
→ “If you want to be seen, you need to be in your customers’ feeds.”
Ongoing operations & recruitment campaigns
This collaboration isn’t just about strategy. Every month, we deliver 12+ recruitment campaigns — copy, design, targeting, optimization, and reporting. We create campaigns for their clients, including organizations like the Czech Police, L’Osteria, and other companies across the country.
→ Recruitment is a long-term game. And we keep the pace.
